11 Best FREE SEO tools
SEMrush is a really solid SEO tool that gives you all the key data you’ll need for a successful SEO project. Its standout features are its link building and site auditing tools; the former gives you an excellent ‘CRM’ style method of building backlinks and the latter gives you a super-easy checklist of ways that you can improve your technical and on-page SEO.
Ahrefs all-in-one SEO toolset can help you.
On the surface, this backlink report is the same as most other backlink checkers out there (like SEMrush and Moz Pro).
Like those other tools, you put in a URL. And get a list of their backlinks.
What makes Ahrefs different from other backlink checkers?
First off, Ahefs has GREAT filtering and sorting features.
This is a 100% FREE tool with no ad and no popup.
it is a keyword generator tool, it generates keywords based on the google search database.
Meta tags play a big roll in SEO,
I know… I know you think why you use this as your SEO tool?
But as we see search engines change almost every day, one example of this is in the past “keyword meta tag” is Very Important for SEO but now it even impacts negatively,
that’s why I personally use this tool it generates meta tags based on search engines guardline.
Find popular keywords before they get competitive.
This free SEO tool does one simple thing:
It bubbles up topics that are just starting to trend.
That way, you can create content around these emerging trends (or optimize your old content around a new keyword).
The tool currently has about 2k topics in its database. And they’re adding more every week.
Best Feature: Categories
Categories let you drill down to a specific topic category that’s important to your business.
For example, let’s say you run marketing for a skincare brand. Well, you’d hit “beauty” and get a list of emerging topics in that space.
Get keyword suggestions and competition data.
Ubersuggest has a lot of features that are usually only found in premium SEO tools.
But it’s 100% free.
To use it, type in a keyword that you want to rank for (or a competing website that you want to rank above).
And Ubersuggest will give you detailed data on keyword difficulty, monthly search volume, and more.
Plus, you get a list of suggested keywords that are based on the keyword you typed in.
Best Feature: “Comparisons”
This feature shows you “X vs. Y” keywords.
In my experience, X vs. Y keywords are super untapped.
Sure, they may not get as many searches as traditional keywords. But they’re SUPER targeted and high-converting.
And to my knowledge Ubersuggest is the only tool that specifically bubbles up X vs. Y keywords.
See how people find and interact with your site.
OK, OK. Google Analytics isn’t really an SEO tool.
But it’s almost impossible to run an SEO campaign without it.
Why?
The data in Google Analytics tells you whether or not your SEO efforts are paying off.
I’m talking about data like:
Organic traffic
Bounce rate
Traffic sources
Time on site
Page speed
This is one of my favorite little keyword research tools.
Why? Because it can bring up terms that I probably wouldn’t find with any other tool.
This tool scrapes Reddit words and phrases that tend to crop up in specific subreddits.
So if you know where your target audience hangs out on Reddit, this is a goldmine of keyword and content topic ideas.
Best Feature: Context
This feature takes you to the actual thread on Reddit.
That way, you can see exactly how that keyword is used in discussions.
No-nonsense keyword research tool.
The best part of KWFinder is how darn easy it is to use.
But don’t let this fool you into thinking KWFinder isn’t powerful. It’s a legit keyword tool that lots of pros use.
Best Feature: LPS
LPS=Link Profile Strength.
This feature basically tells you how many links you’ll need to rank for that keyword.
So if you find a keyword that has a LPS of 50+, you know that you’ll need to do some serious link building to rank for that term.
Simple and accurate rank checker tool.
If you want to see where you rank for a specific keyword in Google, you definitely want to use a rank tracking tool.
This free tool makes the process a cinch (and you can check up to 10 keywords for free).
Best Feature: Search Engine Rankings
See where you rank in the SERPs… and where your competitors rank.
- 11 Tool that you like